TV ads feature blacks in over 50% despite them being 4% of population.
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Over half of top 500 TV commercials featured black people. Blacks comprise 4% of England and Wales population. South Asians appear in 17% of ads versus 8% population share. East Asians in 11% of ads versus 1% population. Disabled people in 4% of ads despite 18% population. Pensioners aged 70+ in 2% of top 500 ads. Pregnant women in 0.1% of ads. LGBTQIA+ in 2% of ads below 3% population share. Diversity in adverts improved but elderly, disabled, pregnant underrepresented. Sanex ad banned for depicting black skin as problematic versus white skin.

United Kingdom Media Demographics Negroes DEI Censorship Pensions Women South Asia Northeast Asia

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